EPS Selected To Display Top Art Book

Phaidon Press, the world’s leading publisher of books on the visual arts selected EPS (expanded polystyrene) to showcase their leading art book of 2007.

In a witty play on the book’s title, Ice Cream: Contemporary Art in Culture, the books were displayed in bookshops in clean white EPS book bins manufactured by SCA Foam Products. And, at the launch, the books were taken out onto the streets of Venice in trays similar to those used by usherettes in theatres to sell tubs of ice cream during the interval!

Ice Cream: Contemporary Art in Culture is a global survey of the most significant emerging artists working today.

www.phaidon.com/icecream

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